"Pour a drink into the cup and lift it up, and the cup's exterior will display the name of the beverage and relevant nutritional info. Pour a glass of juice into Vessyl, for example, and the cup will show you the calorie count and sugar content of the drink. An accompanying mobile app can display your stats as well as contextual information, such as whether you are close to meeting your protein goal or your caffeine intake.
Justin Lee, CEO and cofounder of Mark One, the company behind Vessyl, says the company is talking with manufacturers of popular fitness trackers, though no names were given. Integrating activity trackers into the platform would better inform a user's hydration level and make the technology smarter.
"Now that these activity trackers are commonplace, we are in this next phase of what we can track to really make an impact on our physical health," Lee told Mashable. "What we consume in our food and our beverages is as important if not more important than tracking the calories we're burning through exercise."
The company will be accepting preorders for two months during its crowdfunding period, and Mark One is hoping to raise $50,000 to fund the first stages of production. The device costs $99 during the preorder period but will eventually retail for $200."
Source: Mashable
